About UnidosUS
UnidosUS is a nonprofit, nonpartisan organization that serves as the nation’s largest Hispanic civil rights and advocacy organization. Since 1968, we have built a stronger America by creating opportunities for Latinos and breaking down barriers to expand economic and social progress for all. UnidosUS partners with an Affiliate Network of nearly 300 community-based organizations across the United States and Puerto Rico. For more information on UnidosUS, visit www.unidosus.org or follow us on Facebook, Instagram, LinkedIn, X and Threads.
SUMMARY
UnidosUS seeks an executive communications professional with a steadfast commitment to elevating the priorities of the 62 million Latinos in the United States. As the Executive Communications Senior Manager (Senior Manager), they will implement communication strategies that increase public visibility of the President and CEO of UnidosUS in service of the organization’s strategy to grow the wealth, health and power of the Latino community.
Reporting to the Senior Director, Communications and Spokesperson and working closely with the Office of the President and CEO, the Senior Manager will work collaboratively to create messaging, draft talking points and speeches, develop written and video content for social media platforms, and grow social media reach for the UnidosUS President and CEO. They will also play a pivotal role in coordinating UnidosUS crisis communications, aiming to ensure the Latino perspective is inserted into the public dialogue during high-stakes media moments.
The ideal candidate brings experience staffing and crafting strategic communications for an elected official, C-suite executive, or other senior principal and possesses knowledge of the challenges facing Hispanic/Latino communities in the United States. By driving awareness of UnidosUS’ strategy and its policy positions and programmatic priorities among elected officials, funders, partners, Latino communities, and other key stakeholders, the successful candidate will shape a future in which all Latinos in the United States are empowered to define and achieve their own American Dream.
Location: This is a hybrid position based in Washington, DC. In accordance with UnidosUS policy, employees are expected to work onsite two days per week, with Tuesdays designated as a common in-office day. Additional in-office days may be required as needed.
Salary: $90,000-$105,000
Essential Functions:
Executive Visibility & Thought Leadership:
- In collaboration with members of the Marketing and Communications team and the Office of the President, implement an executive communication and thought leadership strategy that increases public visibility of the UnidosUS President and CEO in service of UnidosUS’ key priorities.
- Partner with the Office of the President and internal subject matter experts to develop messages, produce briefings, and draft talking points, remarks, and speeches for press events and external engagements for the President and CEO that align with the organization’s message framework.
- Manage end-to-end video production for social platforms, scripting, shooting and editing short-form videos.
- Work with the social media team, Senior Director and/or the Vice President, Communications and Marketing to implement a social media strategy for the UnidosUS President and CEO, develop original content, oversee content scheduling and posting, and report on results.
- Work with the media relations team, the Senior Director and/or the Vice President, Communications and Marketing to triage inbound interview requests and secure media coverage for the UnidosUS President and CEO.
Rapid Response & Crisis Communications:
- Coordinate executive rapid response/crisis communications situations in collaboration with the policy and communications leadership as well as Marketing and Communications team.
- Work with the Marketing and Communications team to ensure that the Latino perspective is inserted into the media and public dialogue when there is breaking news, current affairs or crises related to UnidosUS priorities and impacting the Latino community.
Measurement & Evaluation:
- Measure annual success metrics for executive communications, including media coverage, social media impact, thought leadership writing, and speaking events.
- Gather data and qualitative feedback to provide reporting, evaluate impact and adjust strategy accordingly.
Required Qualifications
- 5+ years of experience in strategic communications or media relations, with experience staffing and writing executive communications for a highly visible elected official, political appointee or nonprofit leader.
- Experience with political, policy, and election-related communications in government, nonprofit or agency environments.
- Experience with crisis communications with varied public and political constituencies.
- Experience with social media platforms and best practices, and willingness to regularly collaborate with UnidosUS’ social media team to achieve shared goals.
- Bilingual (Spanish / English) skills.
- Flexibility for occasional travel, estimated 10-20%.
- Demonstrated experience with and knowledge of the Latino community.
Preferred Qualifications
- Experience with end-to-end video production for social platforms, scripting, shooting and editing short-form videos.
Skills and Abilities
- Steadfast commitment to UnidosUS mission, vision, and values (Excellence, Respeto, Accountability).
- Commitment to supporting and advancing the needs of the U.S. Latino community, Latino non-profit organizations, and the Latino market. Capacity for innovative approaches to substantive policy and advocacy strategy.
- Sound judgment and ability to evaluate a situation and make recommendations that build trust with the President and CEO, and other senior stakeholders.
- Strong written communication skills, including a demonstrated ability to capture a senior leader’s voice in writing and to match writing styles to a variety of audiences.
- Excellent interpersonal skills, poise, and ability to comfortably interact with senior leaders at UnidosUS, partner organizations, or in government, including public figures and their staff.
- Superior organization and exceptional attention to detail.
- Demonstrated ability to implement and manage multiple priorities effectively in a fast-paced, deadline-driven environment with high-quality outputs.
- Integrity, ethical conduct, and a demonstrated record of maintaining discretion and confidentiality.
- Advanced proficiency with Microsoft’s Office 365, SharePoint, and other productivity tools.
Competencies
- Judgment--Displays willingness to make decisions; Exhibits sound and accurate judgment; Supports and explains reasoning for decisions; Includes appropriate people in decision-making process; Makes timely decisions.
- Written Communication--Writes clearly and informatively; Edits work for spelling and grammar; Varies writing style to meet needs; Presents numerical data effectively; Able to read and interpret written information.
- Initiative--Volunteers readily; Undertakes self-development activities; Seeks increased responsibilities; Takes independent actions and calculated risks; Looks for and takes advantage of opportunities; Asks for and offers help when needed.
- Adaptability--Adapts to changes in the work environment; Manages competing demands; Changes approach or method to best fit the situation; Able to deal with frequent change, delays, or unexpected events.
- Problem Solving--Identifies and resolves problems in a timely manner; Gathers and analyzes information skillfully; Develops alternative solutions; Works well in group problem-solving situations; Uses reason even when dealing with emotional topics.
- Professionalism--Approaches others in a tactful manner; Reacts well under pressure; Treats others with respect and consideration regardless of their status or position; Accepts responsibility for own actions; Follows through on commitments.
Physical Demands and Work Environment
- Accurately complete detailed forms and reports.
- Coordinate multiple tasks simultaneously.
- Perform some repetitive motion activities.
- Sit for long periods of time.
- Frequently required to stand.
- Frequently required to walk.
- Frequently required to sit.
- Frequently required to utilize hand and finger dexterity.
- Frequently/Continually required to talk or hear.
- Occasionally required to lift/push light weights up to 25 pounds.
- Specific vision abilities required for this job include [close vision, distance vision, peripheral, depth, and ability to adjust or focus].
- Utilize visual acuity to operate equipment, read technical information, and/or use a keyboard.
- The noise level in the work environment usually is quiet to moderately loud.
COVID-19 Considerations:
• UnidosUS follows CDC guidance and strongly encourages employees to stay up to date on vaccinations and practice a range of preventive measures to support their well-being and maintain a healthy work environment.
The above is intended to describe the general content of and requirements for the performance of this job. It is not to be construed as an exhaustive statement of duties, responsibilities or physical requirements. Nothing in this job description restricts management’s right to assign or reassign duties and responsibilities to this job at any time. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Employment with UnidosUS is contingent upon the successful completion of a background screen.
EQUAL OPPORTUNITY EMPLOYER. All qualified applicants will receive consideration without regard to race, color, national origin, marital status, religion, gender, age, disability, sexual orientation, gender identity or expression, personal appearance, family responsibilities, political affiliation, or enrollment in a college, university, technical school, or adult education.
