Communications Manager, USL

United States Luggage • Full-time • Hauppauge, New York, United States • 1d ago

Communications Manager

Hybrid Office Schedule – Hauppauge, NY

In Office Tuesday - Thursday

Elevate a Premium Global Brand. Shape the Conversation. Drive Engagement.

Briggs & Riley is seeking a dynamic, strategic, and highly motivated Communications Manager to help amplify one of the most respected brands in the premium travel industry. If you're passionate about storytelling, building meaningful brand connections, and creating impactful communications strategies that drive awareness and engagement, this is an exciting opportunity to make your mark.

What to Expect

Reporting directly to the VP of Marketing, you'll lead initiatives across public relations, socialmedia, andstrategic partnerships, helping to strengthen Briggs & Riley's brand reputation and expand our reach among consumers, media, influencers, and industry partners.

Your Impact

Responsibilities include but are not limited to:

Public Relations

Lead the PR strategy to elevate Briggs & Riley's presence within the premium travel and lifestyle space.
Manage our PR agency to secure impactful media coverage, develop compelling brand stories, and identify proactive press opportunities.
Monitor industry trends, manage media reporting and KPIs, and support reactive communications and crisis management when needed.
Drive award submissions, licensing, and promotion across Marketing and Sales.
Develop media materials, executive visibility programs, speaking opportunities, and spokesperson preparation.

Social Media

Develop and execute social-first communication strategies that strengthen brand awareness and customer engagement.
Oversee all brand activity across social platforms, ensuring consistency in content, messaging, and visual identity.
Partner with our social agency to manage content calendars, product launches, and always-on storytelling.
Lead influencer, creator, and UGC programs that align with the brand and resonate with target audiences.
Analyze performance, manage KPIs, and provide actionable insights to optimize engagement.

Brand Partnerships

Identify, evaluate, and activate strategic partnerships that expand brand reach and support business objectives.
Manage partnership planning, budgets, execution, and cross-functional communication.
Assess inbound opportunities through the lens of brand-fit and ROI.

What You Bring:

BA in Marketing, Communications, or other Business Management areas.
7+ years of experience in a corporate communications function and experience with public relations. Experience at a PR agency is preferred.
Must have experience with social media content management, including UGC and influencer campaigns

Digital-first mindset and adaptability to AI tools that support your work
Experience in partnership contract negotiations as well as imagery and video asset conversations for social first use
Ability to manage projects to completion, including coordinating across internal functions

Experience with press/media management, social media content creation, vendor management, brand awareness/management.
Computer programs/software – MS Office
Travel expectations ~20%

What Makes You a Great Fit

You are extremely detail oriented, well organized and possess strong problem-solving skills.
You have confidence and the ability to manage an external team of creatives and interact with various levels of senior management.
You have a positive “can-do” attitude, are teamwork-oriented, reliable and focused on deliverables.

Who We Are

Briggs & Riley - The iconic American travelware brand recently voted the #1 luggage brand IN THE WORLD, known for uninterrupted innovation, uncompromising performance, and a relentless dedication to the art of travel.
https://www.briggs-riley.com/

Our culture is our superpower. We are a 5-time Top Workplace winner, fueled by creativity, innovation, family values, and a passion for building products that elevate every journey. With an average employee tenure of over 10 years, we believe in investing deeply in our people and empowering them to grow.

Why Us?

We celebrate new ideas and champion people who are curious and take initiative. Your work will have visibility at the highest levels of the organization—and your successes will help shape one of the most respected brands in the travel industry.

Schedule