We are looking for a driven Digital Marketing Executive based in our Birmingham office. In this role is you will attract and interact with targeted virtual communities and network users. The goal of this role is to gradually achieve superior customer engagement, website traffic and revenue for our clients by strategically exploiting all aspects of the social media marketing roadmap.
- Able to read and write simplified Chinese at a native speaker level
- Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification
- Manage multiple client accounts, all with varying goals and requirements
- Generate, edit, publish and share daily content (original text, images, video or HTML) that builds meaningful connections
- Create content plans and syndication schedules
- Continuously improve by capturing and analysing the appropriate social data/metrics, insights and best practices, and then acting on the information
- Must be able to carry out light graphic design tasks on Adobe Photoshop/ Illustrator. Experience in managing Social Media Platforms preferred, e.g. WeChat Public Account, etc.
- Possess excellent creative writing skills with a keen eye for social media trends, hot topics, and cultural insights, and know how to apply them to content creation.
- Prior experience in paid advertising/media buying and data-driven optimisation is a strong plus
We are an award-winning full service Chinese digital marketing agency, with offices in the UK, US and China. We work with brands on their Chinese digital marketing activation (social media, strategy, creative, web, paid media, PR), to build better awareness and engagement in a competitive Chinese marketplace to scale and succeed. We have a friendly, warm, supportive and inviting office that is very young and passionate about what we do! We have offices in London, Birmingham, Shanghai and New York. We believe it’s important to have fun at work, so we want new team members who enjoy working in a friendly, collaborative environment.
We are offering:
- Competitive salary
- Options for career progression
- A friendly and supportive work environment
