Welcome to Gallagher - a global community of people who bring bold ideas, deep expertise, and a shared commitment to doing what’s right. We help clients navigate complexity with confidence by empowering businesses, communities, and individuals to thrive. At Gallagher, you’ll find more than a job; you’ll find a culture built on trust, driven by collaboration, and sustained by the belief that we’re better together. Whether you join us in a client-facing role or as part of our brokerage division, our benefits and HR consulting division, or our corporate team, you’ll have the opportunity to grow your career, make an impact, and be part of something bigger. Experience a workplace where you’re encouraged to be yourself, supported to succeed, and inspired to keep learning. That’s what it means to live The Gallagher Way.
Gallagher is seeking an experienced Marketing Automation Specialist to focus on the creation and execution of marketing campaigns within Salesforce Marketing Cloud. The ideal candidate will be responsible forbuilding and maintaining digital templates and ensuring that all campaign elements align with Gallagher's brand standards.
- Build and support the execution of marketing campaigns, including campaign flow builds, email creation, outbound landing page creation and form creations.
- Ensure responsiveemail, landing page, and form designs meet Gallagher brand standards and are cross-browser and cross-device compatible.
- Build and execute test strategies, including A/B multi-variant testing, to optimize campaign performance.
- Report on critical email and marketing automation campaign metrics.
- Serve as a Subject Matter Expert on marketing automation best practices, including campaign execution, email and landing page creation, and email deliverability.
- Stay updated on email and marketing automation best practices and capabilities.
- 3+ years of digital marketing experience with expertise in Salesforce Marketing Cloud or similar platforms.
- Advanced HTML/CSS knowledge and skills in building responsive emails and landing pages.
- Familiarity with CRM systems, such as Salesforce.
- Bachelor’s Degree required or equivalent combination of experience and education.
- Strong marketing automation and CRM experience.
- Excellent communication skills: written, verbal, presentation.
- Ability to work collaboratively and independently in a fast-paced environment.
