Harvest Group is a trusted integrated commerce agency that specializes in serving CPG suppliers looking to grow their business at Walmart, Target, Amazon, Kroger, Sam’s Club, Costco, and Harris Teeter. Harvest Group offers a connected commerce solution leading their clients with account management, digital content management, retail media management, and replenishment services. Established in 2006, our multi-functional team of retail experts leverages first-class systems and technologies to support our clients along every step of the retail journey.
At Harvest Group, our culture and values are at the core of everything we do. This is evident in every area of our business – in our people, relationships, processes, and ultimately in how we serve our clients. This approach has humbly allowed us the opportunity to receive the following awards:
- Inc Best Places to Work - 2025
- Great Place to Work Certified – 2024
- Fortune’s Best Workplaces for Women – 2024
- Fortune’s Best Medium Workplaces – 2024
- Fortune’s Best Consulting & Professional Services - 2024
- Business Intelligence Group Best Places to Work - 2023
Harvest Group Values
- Integrity: Doing what is right in all things
- Relationship: Pursuing depth, trust, and collaboration
- Service: Laboring for others with humility and care
- Excellence: Delivering extraordinary performance and results with humility
- Journey: Embracing our past and planning for our future with faith
Description
The Programmatic Advertising Specialist will support programmatic and display campaign execution within our fast-growing Retail Media practice. This role is ideal for someone with 1+ years of experience in programmatic advertising, ideally including retail media networks, who is ready to deepen their expertise in platforms like Amazon DSP and The Trade Desk. You'll work cross-functionally to activate full-funnel strategies that directly connect digital advertising to retail performance — for retailers and associated platforms across Amazon, Walmart, Kroger, Instacart, Target, and more!
This position plays a key role in campaign setup, optimization, reporting, and innovation — with a direct impact on client success and retail sales outcomes.
For this role we prefer that candidates are based out of the following states: AL, AR, AZ, FL, GA, IA, IL, IN, KS, KY, MD, MN, MO, MS, NV, NC, OH, OK, OR, PA, SC, TN, TX, UT, VA, WA, or WI.
Responsibilities
- Inform strategy/planning and own execution for clients’ programmatic advertising campaigns across retail media platforms (e.g., Amazon DSP, Walmart DSP, The Trade Desk)
- Build, maintain, and report on programmatic campaigns aligned to client goals and full-funnel retail objectives (awareness, consideration, conversion)
- Optimize and maintain campaigns, including analyzing performance data to inform strategic and tactical changes (audiences, inventory, bidding, creative, and pacing)
- Leverage retailer analytics tools (e.g., Amazon Marketing Cloud, platform reporting, clean rooms) to generate insights and improve campaign performance
- Collaborate across internal account teams (search, shopper marketing, sales), external client teams, and media/platform partners to maximize performance
- Support audience strategy development, including activation of first-party, third-party, and retailer audience segments
- Contribute to media planning, budget pacing, and in-flight optimizations with a commerce-first mindset
- Guide clients and internal teams through clear and concise communication, both written and verbal
- Apply strategic thinking, adaptability, and data-driven analysis to identify opportunities and deliver optimized results
- Send weekly reporting to both client and Harvest Group account team, including analysis and insights on prior week’s performance and campaign progress
- Stay current on retail media trends, platform updates, and emerging programmatic capabilities
Requirements:
- 1-3 years experience managing programmatic and/or retail media campaigns, including hands-on DSP execution (e.g., Amazon DSP, Walmart DSP, The Trade Desk)
- Strong emphasis on analyzing data and drawing actionable insights, translating findings into clear recommendations for stakeholders
- Strategic thinker capable of using data to inform and refine campaign execution across the funnel
- Experience executing campaigns end-to-end, including setup, audience targeting, optimization, and reporting
- Familiarity with retail media networks (e.g., Amazon, Walmart, Target, Kroger, Instacart, Criteo)
- Exposure to advanced measurement tools or clean rooms (e.g., AMC, TTD measurement tools) is a plus
- Understanding of retail media KPIs such as ROAS, TACoS, new-to-brand, and incrementality
- Self-starter with a drive to innovate and continuously improve processes and performance
- Experience managing multiple stakeholders and collaborating across cross-functional teams
- Ability to take ownership and work autonomously with minimal supervision
- Effective multitasker, able to prioritize and manage multiple campaigns and projects simultaneously
- Strong attention to detail and ability to connect tactical changes to performance outcomes
- Ability to translate large datasets into concise, actionable insights
- Clear verbal and written communication skills
- Adept at learning new tools and platforms quickly
- Proficient in Microsoft Office, especially Excel
- Willingness to travel
What We Offer
Harvest Group understands that investing in our people and culture are vital to successfully attracting and retaining top talent. Our goal is to offer competitive compensation and benefits packages to all employees. Each year, we invest time to research and evaluate how our packages line up with the latest market dynamics.
We carefully consider a wide-ranging list of factors to determine compensation, including but not limited to level of job-related experience, knowledge, skills, location, etc. Base pay is just one component of the total compensation and benefits package.
The national hiring starting base salary range for this position is $60,000-$65,000 per year. Additionally, this position is eligible to participate in our bonus program.
Our robust benefits package was created to help support employees physically, financially, and emotionally through life’s big milestones and in your everyday life. Benefits include but are not limited to Medical, Dental, Vision, 401K, PTO, Charitable Gift Matching Program, Volunteer Hours, and more!
Our heart at Harvest is to provide and maintain a work environment that fosters diversity, inclusivity, authenticity, mutual respect, professionalism, and growth. Harvest Group is an equal opportunity employer that does not discriminate on the basis of race, creed, color, religion, age, marital status, familial status, national origin, ancestry, disability or handicap, sexual orientation, gender identity or expression, veteran status, and any other characteristic protected by applicable federal, state, or local laws.
We encourage all interested candidates to apply.
