This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Senior Product Marketing Manager based in the United States.
This is an exciting opportunity for a strategic and execution-focused marketing leader to shape how innovative technology solutions are positioned, launched, and adopted in the market. Working at the intersection of product, sales, marketing, and customer success, you will craft compelling narratives that connect product innovation with meaningful customer outcomes. The role offers broad ownership across go-to-market strategy, product launches, integrated campaigns, sales enablement, and ecosystem storytelling. You will play a key role in accelerating growth, strengthening market positioning, and driving engagement across diverse audiences. Ideal for a creative and commercially minded professional, this position combines strategic thinking, hands-on execution, and the opportunity to contribute to purpose-driven innovation at scale.
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Accountabilities:
- Own and evolve go-to-market messaging and positioning across products, campaigns, and customer segments, ensuring a consistent and compelling market presence.
- Translate complex product capabilities, innovations, and customer success stories into clear, engaging narratives across digital, sales, and marketing channels.
- Lead end-to-end product launch initiatives, coordinating cross-functional stakeholders to bring new offerings and features successfully to market.
- Develop and refine positioning frameworks, value propositions, and messaging strategies tailored to different audiences and use cases.
- Create high-impact content and collateral for websites, email campaigns, social media, landing pages, presentations, and sales enablement materials.
- Partner closely with Product, Sales, Design, Leadership, and external partners to execute integrated marketing campaigns and strategic initiatives.
- Build and maintain customer proof points, case studies, and success stories that strengthen market credibility and support revenue growth.
- Contribute to ecosystem and community-focused storytelling initiatives that enhance brand awareness and audience engagement.
- Leverage AI-powered tools, workflows, and automation strategies to improve marketing efficiency, execution speed, and scalability.
- Monitor campaign performance, customer feedback, and market trends to continuously optimize messaging and go-to-market strategies.
Requirements
- 5–8 years of experience in Product Marketing, Go-to-Market Strategy, Content Marketing, Strategic Marketing, or related disciplines.
- Proven background in B2B SaaS, technology, impact-focused technology, or similarly fast-paced, innovation-driven environments.
- Demonstrated success launching products, features, or integrated marketing campaigns from strategy through execution.
- Exceptional storytelling, messaging, and content development skills, with the ability to simplify complex concepts into compelling customer value propositions.
- Strong experience building multi-channel marketing campaigns across email, web, social media, content, and sales channels.
- Commercially minded with a strong understanding of customer acquisition, engagement, positioning, and growth strategies.
- Experience collaborating with cross-functional teams, including Product, Sales, Design, Executive Leadership, and external partners.
- Deep familiarity with AI tools and modern marketing technologies, using automation and AI-driven workflows to enhance productivity and impact.
- Strong project management skills with the ability to manage multiple initiatives simultaneously while maintaining attention to detail.
- Excellent written, verbal, presentation, and stakeholder management skills.
- Ability to thrive in dynamic, fast-growing environments and take ownership of projects from concept to completion.
- Experience supporting thought leadership, category creation, community-building initiatives, or executive communications is considered an advantage.
Benefits
- Competitive compensation package with regular salary review opportunities.
- Equity or share option participation, allowing employees to share in company growth and success.
- Private health insurance coverage.
- Workplace giving and charitable contribution programs.
- Annual learning and development budget to support professional growth.
- Annual personal wellbeing allowance.
- Dedicated budget for home office setup and remote working support.
- Flexible working hours that promote work-life balance.
- Generous annual leave package plus paid public holidays.
- Paid birthday leave.
- Paid volunteer days to support nonprofit causes and community initiatives.
- Paid attendance at conferences, industry events, and professional development opportunities.
- Paid sick leave and wellness leave.
- Access to company learning resources and knowledge-sharing initiatives.
- Sustainability-focused benefits and environmental impact programs.
- Inclusive, diverse, and mission-driven culture with opportunities for global collaboration.
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How Jobgether works:
We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team.
We appreciate your interest and wish you the best!
Why Apply Through Jobgether?
Data Privacy Notice: By submitting your application, you acknowledge that Jobgether will process your personal data to evaluate your candidacy and share relevant information with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws (including GDPR). You may exercise your rights (access, rectification, erasure, objection) at any time.
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