TAKE THE NEXT STEP IN YOUR MARKETING CAREER.
Do you believe every family deserves a village? Are you energised by community connection, early childhood development, and empowering volunteers? If you love people, thrive on variety, and want your work to make a genuine difference — you’ll feel right at home with Playgroup NSW.
We’re looking for a Marketing & Communications Coordinator to
promote Playgroup NSW’s mission by delivering impactful marketing initiatives.
WHAT YOU’LL DO – YOUR PURPOSE
As the Marketing & Communications Coordinator, you'll play a key role in promoting Playgroup NSW’s mission through strategic marketing initiatives. Boosting brand visibility, engaging communities, and driving participation through campaigns, content, social media, and e‑communications.
Marketing Strategy & Delivery
- Support execution of marketing strategy across programs and services
- Maintain marketing calendar and coordinate campaign timelines
- Develop campaign content and collateral (flyers, signage, event assets)
- Manage cross-organisational marketing projects with internal teams
Social Media & Digital Marketing
- Plan and deliver social media campaigns (paid and organic)
- Schedule and manage content aligned to strategy and engagement goals
- Create and distribute EDMs and manage website updates (blogs, banners, news)
- Manage communications via Salesforce Account Engagement
Events & Campaign Support
- Support delivery of events and activations (event pages, expos, on-site promotion)
Stakeholder Engagement
- Partner with internal teams to ensure consistent messaging and branding
- Liaise with external partners and vendors
- Prioritise and coordinate marketing requests with stakeholders
Reporting & Administration
- Maintain marketing systems, schedules, and databases
- Track campaign performance and report on insights
- Ensure all content is current across platforms
Support strategic initiatives, professional development, and ad hoc projects
KEY SKILLS & EXPERIENCE
- Relevant qualification in Marketing, Communications, PR, or equivalent experience
- Proven experience delivering multi-channel marketing campaigns (digital & print)
- Strong content creation skills across social, EDMs, and marketing collateral
Hands-on social media management (Meta, LinkedIn, YouTube), including analytics
- Experience supporting events (planning, promotion, on-the-ground delivery)
- Proficient in digital tools (EDM platforms, schedulers, Canva/Adobe)
- High attention to detail with strong brand and proofreading skills
- Creative thinker with a passion for innovative campaigns
- Excellent communication and relationship-building skills
- Tech-savvy, with strong Office 365 capability
- Highly organised and detail-oriented
- Current Working With Children Check (or willingness to obtain)
Desirable
- Experience in NFP or government sectors
- Understanding of families/early childhood sector
- CRM experience (Salesforce including Salesforce Account Engagement or similar) or willingness to learn
- Experience working within regulated environments
WHY YOU’LL LOVE WORKING HERE
- We love collaboration: Work alongside dedicated and experienced professionals
- We embrace flexible Working: Deliver your best work within a hybrid and flexible work environment
- We have excellent employee benefits: Enjoy extra leave to recharge after all the hard work.
- We do purpose-driven work: See how you can make a meaningful impact on the lives of others every day.
- We empower your professional growth: Regular professional development opportunities.
- We care about your wellbeing: Feel further supported through our Employee Assistance Program
READY TO JOIN US?
If this sounds like you, apply now with your recent resume and cover letter.
We are open to full or part time hours so please state your preference in your application.
