Wire 3 is dedicated to providing affordable, high-speed, and high-bandwidth internet services to households in our local communities. Our mission is to not only deliver the best internet experience in Florida but also provide the exceptional customer care our customers deserve. With cutting-edge fiber optic technology at its core, Wire 3 ensures ultra-fast, reliable connections, minimizing disruptions, and maximizing your online experience.
Backed by private equity, Wire 3 is on an exciting trajectory of rapid growth. We’re actively seeking driven, talented individuals to join our team of passionate and collaborative professionals who share a common vision of excellence. If you’re looking to be part of a dynamic and fast-growing organization, we’d love for you to help us continue delivering industry-leading service to our customers.
JOB OVERVIEW:
The Brand Creative Lead is Wire 3’s dedicated in-house creative, responsible for keeping Wire 3 looking like Wire 3 across every market we serve — from a digital ad in Port St. Lucie to a booth sign at a community event in Macon. This is a high-ownership role on a lean, fast-moving marketing team: you will both set creative direction and execute it, operating at a strategic level while spending real time in Adobe every day. The Brand Creative Lead partners closely with the Sr. Manager, Brand & Communications and the Marketing Campaign Strategist to produce brand and campaign assets across digital, print, social, and out-of-home channels — and builds the templates and systems that allow the broader marketing and community team to produce on-brand work independently. There is significant room to shape how things get done, not just execute what is handed to you. This is a hybrid role based in Florida with regular in-person time in Daytona Beach required.
RESPONSIBILITIES:
- Own Wire 3’s visual brand consistency across all markets and channels; serve as the guardian of brand standards, visual identity, and tone across every asset the team produces
- Design digital ads, social content, event materials, sales collateral, signage, press materials, and out-of-home formats on an ongoing basis across Wire 3’s active and growing markets
- Build and maintain a scalable brand template system so community managers, sales staff, and other team members can produce on-brand materials without pulling in the Brand Creative Lead for every request
- Lead Wire 3’s brand narrative development including photo shoots, video shoots, and web content that tells the Wire 3 story in a way that resonates with local communities
- Thoughtfully evolve Wire 3’s brand look and feel as the company grows — not overhauling it constantly, but pushing it forward with intention and consistency
- Produce animated ad formats and motion graphics for digital and social channels; manage animated asset production as a core part of the creative workflow
- Collaborate with the Marketing Campaign Strategist to develop creative concepts and assets for paid and organic campaigns across all channels
- Partner with Community Events Managers to supply locally relevant event assets — booth signs, flyers, social posts, and response templates — in a timely manner
- Manage your own creative queue and priorities with minimal oversight; communicate proactively on timelines and flag when something needs more time to be done right
- Explain creative decisions clearly to both design and non-design stakeholders; be a constructive creative partner across the organization
- Other duties as assigned
REQUIRED SKILLS / ABILITIES:
- Expert-level proficiency in Adobe Creative Suite — Illustrator, Photoshop, and InDesign — used daily, not occasionally
- Demonstrated experience building and scaling a brand system, not just working inside one someone else built
- Strong range across creative formats including digital ads, social content, print, event materials, and out-of-home; OOH experience a plus
- Motion/animation skills in After Effects or similar platforms strongly preferred given the volume of animated ad formats produced
- Ability to work independently, manage a varied and fast-moving creative queue, and turn work around quickly when the situation demands it
- Strong communication skills with the ability to explain creative decisions clearly to both designers and non-designers
- Portfolio that demonstrates creative range, brand consistency, and real-world execution across multiple formats and channels required
- Background in telecom, technology, or regional consumer brands a plus
EDUCATION / EXPERIENCE:
- Bachelor’s degree in Graphic Design, Visual Communications, Marketing, or a related field preferred; equivalent portfolio-based experience considered
- 4–5 years of brand or graphic design experience with a portfolio demonstrating range across digital, print, and social formats
- Experience in a lean, high-growth, or startup marketing environment strongly preferred
- Must be based in Florida or open to relocating; hybrid schedule with regular in-person time in Daytona Beach required
PHYSICAL REQUIREMENTS:
- This is a hybrid role; regular in-person presence at Wire 3’s Daytona Beach, FL office is required
- Prolonged periods of sitting at a desk and working on a computer
- Occasional travel to market locations for photo shoots, video shoots, and community events
BENEFITS:
- $75,000 – $80,000 + Bonus Eligible
- Company-paid premiums for medical, dental, and vision insurance for you and your dependents
- Dynamic environment with diverse growth opportunities
- Emphasis on learning and development to support career and personal growth
- Work-life balance 120 hours paid time off (PTO) after 90-day probation period
- 40 hours of paid sick leave
- 6 major paid holidays off
- 401(k) plan with company match.
EOE STATEMENT:
Wire 3 is an Equal Opportunity Employer and Prohibits Discrimination and Harassment of Any Kind: Wire 3 is committed to the principle of equal employment opportunity for all employees and to providing employees with a work environment free of discrimination and harassment. All employment decisions at Wire 3 are based on business needs, job requirements and individual qualifications, without regard to race, color, religion or belief, sex, national origin, disability status, veteran status, domestic violence victim status or any other characteristic protected by the laws or regulations in the locations we operate. Wire 3 will not tolerate discrimination or harassment based on any of these characteristics. Wire 3 encourages applicants of all ages.