Associate OOH Media Planner

OneScreen.ai • Full-time • Boston, Massachusetts, United States • 1d ago

About the role

We're looking for a motivated OOH Media Planner to join our Planning team. You'll support the development and execution of out-of-home campaigns across a range of clients and verticals. This is a hands-on role for someone who's eager to grow their planning craft, sharpen their analytical skills, and become a power user of the Onescreen platform.

What you'll do

Support end-to-end OOH campaign planning, from audience research and market selection through to proposal delivery and execution
Build and maintain campaign plans, cost schedules, and performance summaries using internal tools
Research target audiences and analyze their characteristics, behaviors, and media habits
Collaborate with account managers, clients, and creative teams to align on objectives and strategies
Become a proficient user of the Onecreen planning platform, and surface product feedback to product team members
Manage relationships with OOH media vendors and support negotiations under the guidance of senior planners
Juggle tasks across multiple active campaigns simultaneously, meeting internal and client deadlines
Present media plans with the assistance of the Account Executive to clients and key decision makers

Qualifications

1–3 years of experience in OOH or broader media planning
Familiarity with core OOH formats (billboards, transit, experiential, DOOH) and how they fit into a broader media mix
Working knowledge of audience and measurement tools (GeoPath, Nielsen, Google Analytics, or similar)
Strong organizational skills and comfort managing multiple deadlines at once
Clear communicator — in writing, presentations, and across internal teams
Comfortable in spreadsheets and web-based planning platforms
Analytically curious, with an eye for data and performance metrics
Ability to work EST hours

Nice to have

Exposure to multi-channel campaign planning (digital + OOH)
Familiarity with campaign evaluation and attribution methodologies

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