Job Summary:
Real Chemistry is looking for a Senior Copywriter to join our growing team!
This is a hybrid role, based in any of our US offices—including New York City, Lambertville, Boston, Chicago, Carmel, or San Francisco—or remotely within the US, depending on team and business needs.
What you'll do:
Brand and Creative Strategy
- Displays a strong understanding of assigned brands and categories and is responsible for concept creation with Art partner.
- Contributes to or creates and executes strategic and tactical creative concepts that solve business challenges.
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Researches therapeutic topics and adapts findings to support brand strategies.
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Demonstrates a mastery of brand knowledge including any key competitors and platform presence.
- Able to bridge the creative approach with client's Medical and Legal requirements.
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Able to contribute and execute strategic and tactical advertising/communications concepts and ideas that address business challenges.
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Learns and owns the culture/behaviors of their audience/targets to tap into insights that will resonate with them
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Writes for one or more brands, ensures clinical accuracy, stays true to the brand voice, and has active role in meetings.
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Responsible for short- and long-form copy development for both HCP and DTC audiences.
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Writes clear, concise, accurate, and well-organized copy appropriate to relevant format/medium (print, digital, online, potentially social).
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Accurately annotates projects for fact check according to AMA style (without supervision).
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Prepares copy for review with supervisor(s) and account team.
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Aligns work to the creative/project brief—Finished copy up-levels the brief and answer all creative needs.
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Partners with Editorial team to ensure clean, accurate content in all pieces—Expert knowledge of grammar and spelling and is able to self-proof.
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Prepares materials for medical/regulatory reviews.
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Tracks all feedback and ensures all direction/edits are addressed, with their partner.
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Handles feedback maturely and executes against creative direction or editing needs with thoughtful expertise.
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Able to pivot written approach and "voice" to reach different clients, brands, and audiences.
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Partners with PM recognizing time allocated for projects.
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Comfortable estimating hours for their role.
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Understands daily workload and manages deliverables to timelines, proactively informing supervisor and project manager of potential threats to meeting deadlines.
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Delivers on deadlines with minimal reminders from manager.
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Understands how work moves through agency
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Shows a mastery of team-wide copy creation process, and sometimes works to improve and/or inform workflows.
Client Engagement/Communications
- Develops a strategic understanding of the competitive landscape, demonstrating awareness of emerging data, changes in guidelines, and newsworthy events that could influence brand messaging/strategy.
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Participate in internal and client presentations when appropriate, while clearly articulating how the idea achieves the communication objective.
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Listens to and anticipates client needs.
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Represents the agency (with oversight) during medical/regulatory reviews, providing solutions and recommendations during live reviews.
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Attentive and responsive to client concerns; acts quickly to resolve creative issues and revise creative ideas
- Able to clearly and confidently present scientific and technical work in a highly-regulated medical/regulatory review (with oversight).
- Works on multiple assignments of diverse scope.
- Normally receives little instruction on day-to-day work, while maintaining the bigger picture strategy.
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Eager to collaborate with art partners, copy leadership and with cross-functional teams, including Account, Strategy, Social, and UX
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Able to work across multiple creative partnerships, while still maintaining creative chemistry and output
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Comfortable being part of a creative partnership but also be an individual contributor of copy needs
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5+ years of experience copywriting in an agency setting.
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Bachelor’s degree in marketing, advertising, communication or related field or equivalent experience.
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Portfolio that demonstrates strategic solves to client problems or projects that show a strategic and conceptual thinking.
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Shows a broad range of tactics, short and long format writing.
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Nice to have: Earned Media as either a KPI or Results from the work or idea.
Pay Range: $93,000 - $105,000
This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on job-related, non-discriminatory factors including but not limited to work experience, skills, certifications, and geographical location. The Company reserves the right to modify this pay range at any time
