Head of Marketing

Sanction Scanner • Full-time • Istanbul, Istanbul, Turkey • 2w ago

🚀 Join Sanction Scanner as Head of Marketing

Sanction Scanner — 3x Deloitte Fast 50 Winner — is an AI-powered RegTech company helping 800+ financial institutions worldwide with sanctions screening and AML compliance. We're looking for a Head of Marketing to own our marketing function end-to-end and build the growth engine that takes us to the next stage.

This is a growth-first role. You'll own the full funnel — from how prospects find us to how they convert, expand, and stay. Reporting directly to the CEO, you'll turn marketing into a predictable, measurable growth machine across Europe, MENA and US.

We move fast, we ship often, and we don't wait for perfect — we iterate toward it. If you're a growth-obsessed marketer who lives in dashboards, runs experiments weekly, and treats pipeline as the only metric that matters, keep reading.

🌟 Why You'll Love Working with Us

Real Impact: Every campaign, every experiment, every dollar you spend will move the needle on a company scaling globally in financial compliance.
Own the Full Funnel: Acquisition, activation, conversion, retention — the whole stack is yours. No silos, no waiting on other teams.
Direct Line to Strategy: Report to the CEO and shape GTM strategy, positioning, and how we grow across markets.
Build Your Team: Start hands-on, then grow a high-performing marketing team around you as pipeline scales.
Budget to Win: You'll have the resources to test, scale what works, and kill what doesn't — fast.
Fast-Paced & Hustle-Driven: We value builders who take initiative, move fast, and get things done. No bureaucracy, no waiting around — just impact.

📋 What You'll Be Doing

Own growth. Build and scale a growth engine across paid, SEO, content, email, and lifecycle — obsessed with pipeline, CAC, LTV, and conversion at every stage of the funnel.
Drive demand. Build and execute integrated campaigns that generate qualified pipeline across Europe, MENA and US.
Run experiments. Design, launch, and measure growth experiments weekly. Double down on what works, kill what doesn't, move on.
Own content & SEO. Turn content into a compounding growth channel — blog, LinkedIn, case studies, thought leadership — all engineered for search and conversion.
Measure everything. Set up the reporting, dashboards, and attribution to know exactly what's driving pipeline — and act on it fast.
Partner with sales. Work closely with the sales team to align on ICP, messaging, and pipeline generation — and make sure every MQL converts.
Shape the brand. Define how we look, sound, and feel — because in B2B, brand is the quietest but most powerful growth lever.
Build the team. Start hands-on, then hire and grow a marketing team as pipeline scales.

🎯 What We're Looking For
- 6+ years of B2B marketing experience, ideally in SaaS, FinTech, or RegTech.
- Proven growth track record — you've turned marketing budgets into real, measurable pipeline.
- Deep fluency across paid (Google, LinkedIn), SEO, content, email, and lifecycle marketing.
- Data-driven to the core — comfortable with analytics, attribution, and making every decision from data.
- Experiment mindset — you test, measure, learn, and move fast.
- Strong brand and content instincts — you know great copy and positioning when you see it.
- Hands-on operator who can execute today and build a team tomorrow.
- Excellent written and verbal communication in English;
- Experience marketing to financial institutions or regulated industries is a plus.

What We Offer

Competitive Compensation — Net salary with additional fringe benefits, reviewed regularly as you grow with us.
Meal Allowance — A proper meal card that actually covers a decent, nutritious lunch — not just a symbolic top-up.
Comprehensive Health Benefits — Private health insurance so you're covered when it matters.
Learning Budget — Annual budget for books, courses, conferences, and certifications. Learning never stops here.
Software & Tooling Support — Any software subscription you need to do your best work — we'll cover it.
Appreciation & Reward Culture — Your impact on Sanction Scanner's growth won't go unnoticed. We recognize and reward the people who move the company forward.
No Dress Code — Dress however you're most comfortable. We care about your work, not your wardrobe.
International Work Environment — Collaborate with a caring, high-energy team working across multiple markets.
Dream Team — Join talented, ambitious people who push each other to get better every day.
Shape the Future — Be part of building a category-defining RegTech company from the ground up.

🤝 Equal Opportunity

We provide equal opportunity to all. We don't discriminate based on gender, sexual orientation, disability, religion, ethnicity, or social background. We hire for talent, ownership, and fit — nothing else.