Job Summary:

The Creative Director, Integrated Brand Experience will lead the ideation and execution of multi-channel creative strategies, blending digital innovation with in-store activations and interactive 3D experiences. Collaborating closely with the Senior Director of Brand Creative and cross-functional partners, this role will elevate the brand's storytelling, ensuring consistency and innovation across all consumer touchpoints. With a strong background in both digital and physical environments, the Creative Director will deliver integrated, immersive concepts that engage and inspire customers.

Responsibilities:

Key Accountabilities

Concept Development: Lead the creation of seasonal omni-channel concept decks that seamlessly integrate digital (web, mobile, social) and in-store activations, including photography, video campaigns, licensed/brand partner marketing initiatives and interactive 3D experiences.
Strategic Collaboration: Partner with creative leadership to align on brand strategies, ensuring the execution supports business objectives and resonates with target consumers.
Innovation & Trends: Stay at the forefront of emerging creative and technological trends, driving innovation in both digital and physical spaces to create immersive brand experiences.
Cross-Functional Integration: Collaborate with marketing, merchandising, and store design teams to ensure alignment and execution of creative strategies across all channels.
Creative Leadership: Inspire and mentor the creative team, fostering a culture of innovation, collaboration, and creative excellence.
Competitor Analysis: Maintain a pulse on industry trends and competitors, adapting and innovating strategies to maintain brand leadership.

Education and Experience

Bachelor’s Degree in Design, Marketing, or related field.
10+ years of relevant experience in omni-channel retail marketing, with a strong emphasis on digital, in-store, and experiential design.
Portfolio demonstrating strategic thinking and creative excellence in both digital and physical environments.
Expertise in Adobe Creative Cloud, Microsoft Oﬃce Suite, and 3D rendering tools preferred.

Skills and Behaviors

Visionary Leader: Ability to translate business goals into compelling creative strategies that inspire teams and engage customers.
Collaboration & Influence: Proven track record of building strong partnerships across all levels of the organization.
Strategic Problem Solver: High-level thinker who can navigate complex challenges and deliver impactful solutions.
Trend-Focused Innovator: Consistently brings fresh ideas that push creative boundaries while maintaining brand integrity.
Agile & Adaptable: Thrives in a fast-paced environment, with the ability to prioritize and pivot as needed.
Project Management Strength: Demonstrates organizational excellence, effectively managing multiple projects and deadlines.

Hourly/Salary

$115,000.00 - $225,000.00 Salary o Benefits include: Bonus eligible (depending on role), Paid Time Off, Employee Discount, 401(k) and company match, Wellness Reimbursement, Adoption Assistance, free backup care (for kids, pets & the elderly), choice of health insurance plans, company-paid life/AD&D, short and long term disability, a variety of voluntary benefits and an employee assistance program. Benefit offerings are subject to change and vary by role/level for each position. Respective waiting periods may apply to certain benefit offerings.

The Children's Place is an Equal Opportunity Employer committed to a diverse and inclusive work environment.

The Children's Place

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Creative Director, Integrated Brand Experience