Overview

Microsoft is at a defining moment as AI and Copilot reshape how people experience technology. The Director of Communications Strategy is responsible for translating Microsoft and Copilot brand and GTM strategy into clear audience, channel, and engagement frameworks that ensure our ideas reach the right people in the right environments.

This role sits at the intersection of brand strategy, audience understanding, and media, owning the “how and where” of our communications approach. You will partner closely with Brand Strategy, Media, Campaigns, Integrated Marketing, Product Marketing, and agency teams to shape the communications architecture that brings strategy to life across paid, owned, and earned channels.

This role demands a strong, empathetic, strategic leader who can synthesize data, culture, and media behavior into actionable communications direction, and lead teams and partners to execute against it to help bring campaigns into culture with impact.

Responsibilities

Key Responsibilities

Communications & Audience Strategy

Own communications strategy across defined Microsoft and Copilot initiatives
Translate brand and GTM strategy into audience, channel, and engagement frameworks
Define priority audiences—who they are, what they care about, and how they consume media

Channel & Media Strategy

Recommend the optimal media mix across paid, owned, and earned channels
Provide strategic direction to media teams and agency partners who execute buys
Ensure channel strategy reinforces brand intent, campaign goals, and audience behavior

Cross‑Functional Leadership

Partner closely with Brand Strategy, Media, Campaigns, Integrated Marketing, and Product Marketing
Serve as the primary communications strategy lead within owned scope
Bring clarity and alignment across teams on how ideas show up in market

Insight, Measurement & Stewardship

Synthesize audience, cultural, and media data into actionable communications insights
Use performance and audience signals to refine communications strategy over time
Act as a steward of the Microsoft and Copilot brands across media environments

What Success Looks Like

Communications strategy clearly connects brand intent to audience and channel choices
Media and engagement plans reflect strong strategic rationale, not just executional efficiency
Embody our Culture  & Values

Qualifications

Required/minimum qualifications

8+ years work experience at a media agency or with ad agency, in-house media, and/or communications planning.
OR equivalent experience.

Additional or preferred qualifications

Master's Degree in Business, Marketing, Communications, or related field
OR equivalent experience.
8+ years creative strategy experience, which could include brief writing and/or managing strategy on the corporate or agency side.
8+ years experience managing projects (e.g., internal stakeholder management, timelines, prioritization, road mapping).

Brand IC5 - The typical base pay range for this role across the U.S. is USD $130,900 - $251,900 per year. There is a different range applicable to specific work locations, within the San Francisco Bay area and New York City metropolitan area, and the base pay range for this role in those locations is USD $165,600 - $272,300 per year.

Certain roles may be eligible for benefits and other compensation. Find additional benefits and pay information here:

https://careers.microsoft.com/us/en/us-corporate-pay

This position will be open for a minimum of 5 days, with applications accepted on an ongoing basis until the position is filled.

Microsoft is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to age, ancestry, citizenship, color, family or medical care leave, gender identity or expression, genetic information, immigration status, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran or military status, race, ethnicity, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable local laws, regulations and ordinances. If you need assistance with religious accommodations and/or a reasonable accommodation due to a disability during the application process, read more about requesting accommodations.

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Director of Communications Strategy