Company Description

Inetum is a European leader in digital services. Inetum’s team of 28,000 consultants and specialists strive every day to make a digital impact for businesses, public sector entities and society. Inetum’s solutions aim at contributing to its clients’ performance and innovation as well as the common good. Present in 19 countries with a dense network of sites, Inetum partners with major software publishers to meet the challenges of digital transformation with proximity and flexibility. Driven by its ambition for growth and scale, Inetum generated sales of 2.5 billion euros in 2023.

Job Description

We are looking for a Digital Content & Social Media Consultant to join a communication project focused on managing and enhancing institutional digital channels. This role is ideal for a creative and data-driven professional with strong writing skills and a passion for digital communication, social media, and content strategy.

Project Overview

You will be part of a communication initiative dedicated to the creation, management, and publication of digital content across multiple institutional channels, including social media platforms, websites, portals, and mobile applications.

Key Responsibilities

Create, edit, manage, and publish digital content across:
- Social media platforms (Facebook, Instagram, LinkedIn, etc.)
- Institutional websites
- Portals and mobile applications
Produce institutional content and news articles
Plan editorial calendars and schedule publications
Monitor and analyse digital performance metrics
Apply SEO best practices and UX Writing principles
Use content management and automation tools
Ensure consistency in communication and high editorial standards

Tools & Technologies

Social Media Management

Meta Ads Manager
Meta Business Suite
Later

Content Management:

CMS platforms
Microsoft Office

Analytics & SEO

Google Analytics
SEO tools (e.g., SEMrush, Ahrefs – valued)
Keyword research and on-page SEO

UX Writing

User-centred content creation
Focus on clarity, accessibility, and usability

Generative AI

Experience using AI tools for content creation
Ability to optimize prompts and automate workflows

Qualifications

Proven experience in digital marketing and content creation
Excellent writing and storytelling skills
Strong knowledge of social media and digital ecosystems
Data-driven mindset with a focus on performance
Creative thinker with strong attention to detail
Team-oriented with good communication skills

Nice to Have

Training in UX Writing
Certification in SEO
Google Analytics certification

Additional Information

On-site role (mandatory)
Standard working hours: 09:00 – 18:00

Inetum

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Digital Content & Social Media Consultant